![]() It really signals an ethos that is critically important to us and that we know that’s important to our players.”īlank stated that the launch of the EA Desktop App is intended to “create a more frictionless, fast, socially-oriented experience” for gamers that lets them “connect with the people they want to play with in the games they want to play.” “And what signals it is this inflection about how EA stands for bringing your players together around the games they want to play on the platforms they want to play on. “All of that is signaled by creating a common and consistent brand that is centered around EA and what EA stands for,” EA’s Senior Vice President, Strategic Growth, Mike Blank told Gamesindustry in a recent interview. ![]() It probably was for the best, as EA had only recently started porting over its massive PC game catalogue over to Steam back in June. This renaming was actually a long time coming, given how its Origin Access and EA Access subscription services were merged to form EA Play back in August. In an unexpected turn of events, Electronic Arts has given its somewhat stagnating Origin PC gaming service a fresh coat of paint, rebranding it as the EA Desktop App.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |